Average number of messages sent monthly between users and businesses on Facebook Messenger:
Last updated 4/30/19
Q: What kind of engagement rates do businesses have using Messenger marketing?
A: Facebook Messenger marketing has 10-80 times better engagement than email.
Email has 5-10% open rates and a 1% clickthrough rate. This amounts to 1 clickthrough per 1,000 emails. Messenger, by contrast, averages 70-80% open rates and 20% clickthrough rates. @bigtimeautoads @gowithbigtime
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